Speed up its incredible growth even more
Scottish investment fund Baillie Gifford & Co is the newest investor: “We are very pleased to invest in such a rapid-growing company, which has created a new category within the worldwide food market”, Baillie Gifford & Co partner, James Anderson, said. Following this new investment, Rocket Internet’s Samwer brothers currently still own 57.2 % of HelloFresh.
The company, founded in 2011 and delivering four million meal boxes per month, wants to use the money to speed up its incredible growth rate even more. Its 2014 turnover grew 391.8 % compared to the year before that, up to 70 million euro. That trend has now continued in in the first quarter of this year.
“We believe in the substantial growth potential our company has and we are happy to see our strategy and business model confirmed with this capital injection,” HelloFresh said. Analysts believe the company should be able to reach a 300 million euro turnover by the end of the year.
