Tenth market and capital injection for Takeaway.com
Emerce announced the purchase several hours after founder and CEO Jitse Groen had announced a 74 million euro capital injection because of a new round of funding. Prime Ventures and Macquarie Capital were the ones who put the money on the table for Takeaway.com, funds which are to be used to strengthen its current position, partly through acquisitions. With Lieferando’s purchase, its intent has been shown clearly.
Lieferando will be merged with Lieferservice, Takeaway.com’s other German service, and together they will represent more than 10,000 restaurants and 600,000 orders per month. Those numbers make it Germany’s number two in this market, as independent Pizza.de leads the pack.
Takeaway.com currently operates in 9 markets, but this acquisition adds a tenth country. Lieferando is not only active in Germany, but also has a Polish subsidiary in Pyszne.pl.