When Heineken bought the brand, it was mostly interested in the cider drinks it could get its hands on, which means that Stassen can now buy back the wine and children’s drink division. These will become a new division within the company: Neobulles.
Written by
Yoni Van Looveren
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Stassen buys back Kidibul
Fashion1 July, 2014
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When Heineken bought the brand, it was mostly interested in the cider drinks it could get its hands on, which means that Stassen can now buy back the wine and children’s drink division. These will become a new division within the company: Neobulles.
