Bundles on the rise
An inquiry with 217 fashion retailers has shown that 29 % will bundle items this month, which is a huge increase compared to 11 % two years ago. Entrepreneurs’ organisation NSZ thinks these stores have started doing bundle sales because all major chains have done the same.
Bundle sales, like “Buy 2, get one for free”, are a perfectly legal way to avoid the discount ban during the restricted sales period, which lasts until 3 January.