Primark has appointed Olivier Crépin as its new Sales Director for Belgium. Crépin will be responsible for the complete strategy and all commercial activities of the Belgian branch and its eight stores.
Opportunities for growth
Crépin is 45 years old and an experienced retail manager with an international resumé. He has been working for Primark since 2010 in a career that spans France, Spain and (since last year) Belgium as regional manager. Before that, he has worked for Decathlon‘s British and Spanish branches.
Last year, Crépin has been decisive in significantly improving Primark’s store activities, the retailer says in a press release. “My career her shows that there are real opportunities for growth at Primark”, Crépin states.
