A dream coming true?
Sandro and Maje were founded by Judith Milgrom and
Evelyne Chétrite and are currently sold in over five hundred locations
worldwide. Both brands are currently owned by L
Capital, the investment branch of luxury group LVMH. If a deal with Swire, which
owns a lot of property in China and Hong Kong, does happen, their dream of an
Asian expansion could be within reach.
Swire, a conglomerate from Hong Kong owning
among others Cathay Pacific, is not the only taker at the moment: investment
groups KKR, Carlyle and Eurazeo have all made it to the second round of the
auction.
Recently several European fashion companies
were acquired by companies from Hong Kong, like British brands Gieves
& Hawkes and Kent & Curwen (bought by Trinity), Aquascutum (currently
owned by YGM Trading) or Sonia Rykiel (currently Fung Brand).
