On his blog, American retail expert Bob Phibbs has focused focused extensively on The Loop, RetailDetail’s retail experience platform in Antwerp.
Impressed after visit
Phibbs, also known as The Retail Doctor, was a speaker at the RetailDetail Congress last week and he took the opportunity to visit The Loop. He was thoroughly impressed after the visit, and he featured his visit to The Loop extensively on his popular blog, accompanying his article with images and videos. “I found a focus on understanding shoppers and retail startups like I’ve never seen before”, he writes.
The Retail Doctor says four retail technologies really stood out: the virtual mannequin, the 360° mobile mirror, the use of 3D holograms to personalize products and the magnetic RFID tags. Phibbs sees a future for creative entrepreneurs in smaller stores, where technology has a major role to play but where authentic human contact still remains.
Want to visit The Loop as well? You can. Just follow the link to find out more.