French group Le Temps des Cerises decided to bring all of its different brands together into 1 brand. Over the past few years, these all operated separately, but soon, they will all be part of Le Temps des Cerises.
Japan Rags brand name disappears
Originally, Le Temps des Cerises was a women’s clothing brand, but the company quickly decided to make men’s clothing collections, called Japan Rags, and children’s clothing collections, called Le Temps des Cerises Junior and Japan R*gs. However, starting with the fall and winter collections, everything will be called Le Temps des Cerises.
Lylian Richardière founded the company in 1998 and he still leads the company today. His collections are known for their vintage look.
