Strong wholesale increase
Superdry sales grew both in its own stores and in the franchises stores: its own retail sales grew 18 % to 135 million euro, while wholesale activities soared 42 % to 33 million euro.
SuperGroup has opened 9 new European SuperDryStores in the past quarter and appropriated 7 German franchise stores, resulting in a total number of 137 own stores. Another 14 new franchise stores were added to the line-up: 2 in France, Spain, Hong Kong, Malaysia, the Philippines and Thailand. Latvia and South Korea got 1 each. There are now 177 franchise SuperDryStores.
“I am pleased that our on-going strong sales growth and improved margins mean the business remains on track to deliver profit in line with market expectations”, a satisfied CEO Julian Dunkerton said. He also pointed out the “strong spring/summer 2014 order book and the positive responses from both the media and our trading partners to the autumn/winter 2014 range presented at the London men’s fashion week”.