Lululemon has announced plans to open its first Belgian stores in Antwerp and Brussels this summer. The yoga brand is looking for expansion in Europe, now that insecurity is putting a break on growth in the United States.
European growth
The Canadian sportswear brand does not want its Belgian start this summer to go unnoticed: it has chosen locations in two of the country’s main shopping streets, Meir in Antwerp and Guldenvlieslaan in Brussels. The yoga brand is aiming for growth in Europe, especially now that it is plagued by uncertainty and import tariffs in the US, Belgian newspaper De Tijd reports.
