Belgian organic web shop Kazidomi is doubling in size after a new acquisition: the healthy food specialist is buying Bébé au naturel, a French e-commerce player in natural baby products.
French acquisitions
Kazidomi is on a shopping spree in France: six months ago, it already bought Smartfooding and children’s product specialist Graine de bonne santé. Now the retailer expands its range with Bébé au naturel, LSA reports. The Belgians also see many synergy opportunities: not only does Bébé au naturel account for more than 100,000 orders a year in France, its range can also strengthen Kazidomi’s food and cosmetics ranges.