Amazon would (finally) launch its complete webshop in the Netherlands next week, according to statements to several media offices. Currently, Amazon.nl is only a Kindle and book shop.
Long story
Amazon’s Dutch expansion has been on the cards for ages, but an exact date had never been given. However, last January the e-tailer started recruting sales partners for its market place, saying it wanted to enlist retailers on over twenty categories – including fashion and electronics. The official launche of that market place would be planned for next week, Entertainment Business has learnt from unrevealed sources.
The e-commerce giant’s Dutch presence dates from the end of 2014, but the product range of Amazon.nl is limited to books and its own e-reader Kindle. Dutch customers can already buy most other products from the company’s British and German shops. In 2016, the latter started catering for Dutch customers, including a Dutch-language interface and customer service.
