Pick-up point
The new store will contain a self-service butcher, selling meat from Luxembourg, and a pick-up point for online grocery orders. Prior to this opening, Colruyt had two stores in the Dutchy: one in Mersch (opened in 2008) and one in Gasperich (since last year).
The company has also launched a new store concept, Cru, focused on “people with a passion for fine food, pure tastes and authentic quality products”. The first Cru store will open in November, in Overijse near Brussels.