Catching up
14 % of all orders at Dutch web shops were from abroad in 2014’s first quarter, when it only reached 8 % last year, according to a Paazl study which investigated millions of packages through more than 600 online retailers.
Bernard Schreiner, Paazl’s CEO, believes the Netherlands are catching up to other nations. For example, 27 % of German orders are from abroad, while the United Kingdom reaches 24 %, according to Shopping 2020’s numbers on Webwinkelblog.
Increased trust
Most of those foreign orders in Dutch web shops came from Belgium, which takes up 58 % of all foreign purchases. That is still a drop, because last year, Belgium accounted for 67 %. Germany represents 18 %, the UK 8% and France 7 %, while 6 % is not even from Europe, a percentage that only reached 1 % in 2013.
“Online retailers have an increasingly easier access to the right delivery services, while customers’ trust in ordering abroad has grown nowadays. This will only improve now that European cross-border e-commerce legislation will come into effect next month. As we are a trade nation, it might very well be that 50 % of our orders will come from abroad in several years’ time”, Bernard Schreiner concludes.
