Mass closure of sales outlets
In
the long term the manufacturer only wants to have sales teams in big
cities such as Munich, Berlin, Hamburg, Frankfurt and Düsseldorf,
but this would mean closing or selling more than forty small outlets.
The
entire operation would be part of a cost savings operation within the company,
which explains the unrest the plans provoke with the internal sales
teams.
At
first BMW was only planning on selling a new electric car, the i3,
online. The new model goes on sale at the end of July, but BMW now
plans on casting a wider net.
The
manufacturer is no stranger to internet sales, as it has its own
online shop for parts and accessories and even has its own webshop to
sell parts on eBay.
