“Be present all over Europe”
“We are hard at work to integrate iBood.com into Media Saturn Holding“, iBood CEO Jöran Prinssen told Twinkle. “We will soon be around 10 years, which we will celebrate appropriately with several large campaigns. International expansion will also be a priority, because we want to present all across Europe. That is why we are also gauging people’s interests in several new countries.”
It will also become more active in several current markets, like Poland, Austria and Germany, things it has already carefully tried to do. The goal is to be ready by May 2016.
It is also internally implementing its click & collect strategy in collaboration with Media Markt stores. The idea had been launched several months ago, but is becoming more of a reality each and every day.
