At RetailDetail’s Omnichannel Congress, Juttu triumphed over Hunkemöller and Media Markt to win the bpost Omnichannel Award 2017.
Bridge between offline and online
The bpost Omnichannel Award is given by RetailDetail and bpost to retailers that manage to integrate all of their channels into a single strategy and therefore manage to bridge the gap between offline and online.
The customer is in the center of multibrand retailer Juttu’s omnichannel strategy. The company realizes the customer does not think in channels, but always looks at the experience. Its formula is like a magazine experience, seductive, enriching and inspiring, across all channels. It is exactly that approach that convinced the Omnichannel Congress’ audience and resulted in its award.
