Vente-privee.com‘s Dutch customers will have to visit vente-exclusive.com from now on, because the Belgian website has become Vente-Privee’s Benelux portal.
International expansion
Customers from Belgium, the Netherlands and Luxembourg will be able to use their Vente-privee account to access Vente-Exlcusive, according to Twinkle. Aside from the name change, not much else has changed. Just like Vente-privee, Vente-exclusive will offer a sizeable number of temporary sales.
Vente-privee acquired a 50.1 % stake in Belgian vente-exclusive.com last year, when talks surfaced of international expansion. The first step was to enter the Dutch and Luxembourg markets, a hurdle that has now been taken. Vente-privee stated that Vente-exclusive.com would remain an autonomous entity, but that Vente-privee would help increase the product range and the number of customers.
“An alliance with the European market leader is a unique opportunity, allowing us to grow even faster. One example is that we can add new product categories to our website and we will be able to offer our customers an increased number of different brands, all the while maintaining the same customer-focused service customers expect and know”, the Vente-exclusive founders said back then.
