Vente-privee.com has acquired Spanish Privalia and now also has a majority stake in Swiss Eboutic.ch, further solidifying its European position.
Consolidate market
Privalia, founded in Spain in 2006, entered the Italian market in 2008 and recently expanded to Brazil and Mexico. Founders Lucas Carne and José Manuel Villanueva will now join Vente-privee.com’s board, following the acquisition. “We are extremely pleased to join the inventor of this particular online sales model. This partnership will allow us to grow and expand our product range into new branches”, Privalia’s founders say.
Eboutic.ch on the other hand was founded in 2007 and is the Swiss market leader. Founders Arthur Dauchez and Laure de Gennes will stay on and maintain a minority stake in the company. “Vente-privee.com is the European standard for everything related to online private sales. This partnership allows us to speed up our development”, Eboutic.ch co-founder and CEO Arthur Dauchez said.
“We have a tremendous amount of respect for all the hard work the founders and directors have put into these websites and we are very pleased we can count on their support and expertise as we embark on this European adventure together”, Vente-privee.com CEO and founder Jacques-Antoine Granjon said. The two acquisitions are part of Vente-privee.com’s strategy to keep growing in Europe, in order to consolidate the fragmented European market. Previously, it also acquired Belgian Vente-Exclusive.com.