Online travel and marketing
Wouter Blok was Google’s Industry Manager Travel since 2012 and prior to that, he had been EasyToBook’s CMO for years. He even won an E-Mail Marketing Award in 2011. His move to Coolblue means he will now move into a new sector, but he will probably feel comfortable in his Chief marketing Officer position.
His arrival spells another change in Coolblue’s management. Only last week, RetailDetail announced the departure of Coolblue’s Belgian country manager, Werner Bruyns. He had been with the company for 8 years and was partly responsible for the online retailer’s Belgian growth.
